T/HMDSXH 007-2023 Cross-border e-commerce store operation and management guidelines
T/HMDSXH 007-2023 Cross-border e-commerce store operation and management guidelines
Basic Information
Scope
Scope: This document stipulates the basic requirements, operational management processes, operational management requirements, and evaluation and improvement requirements for the operation and management of cross-border e-commerce stores. This document applies to the operation and management of B2C-type cross-border e-commerce stores. Other types of cross-border e-commerce stores may refer to this document for implementation. Main technical content: Chapter 4: This chapter mainly stipulates the basic requirements for the operation of cross-border e-commerce stores. Chapter 5: This chapter mainly stipulates the operational management process requirements for cross-border e-commerce stores. Chapter 6: This chapter mainly stipulates the operational management requirements for cross-border e-commerce stores from the aspects of store preparation, platform registration and rule interpretation, product presentation, visual marketing, store marketing and promotion, data analysis, and order management. Chapter 7: This chapter mainly stipulates the evaluation and improvement requirements for the operation of cross-border e-commerce stores.