T/LTA 006-2022 Shoe and bag product e-commerce live sales quality management guidelines
T/LTA 006-2022 Shoe and bag product e-commerce live sales quality management guidelines
Basic Information
Scope
Scope: This document sets out the quality management principles for platform operators, e-commerce operators, live-stream marketing service providers, live-stream room operators, and live-stream salespersons to conduct e-commerce live-stream sales activities for shoe and bag products, and provides guidelines for implementing quality management activities, managing live-stream processes, and ensuring quality traceability. This document applies to platform operators, e-commerce operators, live-stream marketing service providers, live-stream room operators, and live-stream salespersons conducting quality management activities related to e-commerce live-stream sales of shoe and bag products. Main technical content: To guide shoe and bag merchants in product quality control in the new scenario of live-stream sales and protect consumers' rights, this guide document is formulated. It provides guidance for quality management activities related to e-commerce live-stream sales of shoe and bag products for platform operators, merchants, live-stream marketing service providers, live-stream room operators, and live-stream salespersons, and supports the implementation of e-commerce live-stream sales supervision.