T/GDSGGXH 1002-2018 The Provisional Credit Evaluation Standards for Advertising Enterprises in Guangdong Province
T/GDSGGXH 1002-2018 The Provisional Credit Evaluation Standards for Advertising Enterprises in Guangdong Province
Basic Information
Scope
Main technical content: Credit evaluation index system for enterprises in the advertising industry: The credit evaluation of enterprises in the advertising industry adopts a scoring system, with six first-level indicators including company management, operational competitiveness, company background and external support, financial strength, industry evaluation, and credit record. Under each first-level indicator, there are secondary indicators. According to the degree of impact of each indicator on the enterprise's credit, the scores of each indicator are determined. Among them, the first five first-level indicators are the main scoring items, and the credit record indicator is the adjustment item for deducting points. The specific indicator system is shown in the following table: