T/ZASME 0026-2024 Microenterprise Comprehensive Talent Vocational Skills Standards (Marketing Personnel)
T/ZASME 0026-2024 Microenterprise Comprehensive Talent Vocational Skills Standards (Marketing Personnel)
Basic Information
Scope
Scope: This document specifies the basic requirements, evaluation requirements, and work requirements for the professional skills of compound marketing personnel in small and micro enterprises. This document is applicable to the cultivation, training, and comprehensive quality evaluation of compound marketing personnel in small and micro enterprises. Main technical content: Preface 1 Scope 2 Normative reference documents 3 Terms and definitions 4 Basic requirements 4.1 Capacity requirements 4.2 Basic cultural level 4.3 Professional quality 4.4 Professional ethics 4.5 Reference hours for training 4.6 Knowledge requirements 5 Evaluation requirements 5.1 Application conditions 5.2 Evaluation methods and levels 5.3 Proportion of invigilators, evaluators, and candidates 5.4 Evaluation time 5.5 Evaluation environment 6 Work requirements Appendix A (Normative) Knowledge and skill classification and requirements of marketing personnel Appendix B (Normative) Weighting table of theoretical knowledge and skill requirements References