T/CQCBDS 0037-2021 Active Group standards

T/CQCBDS 0037-2021 The specification for data mining model suitable for online marketing in the real estate industry

Publish Date: 2021-04-30 Implement Date: 2021-08-01 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

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Basic Information

Standard Code: T/CQCBDS 0037-2021

Standard Type: Group standards

Standard Status: Active

is_force_gb: no

CCS Name: Computer applications

ICS Name: Integrated Information Technology (IT)

Publish Date: 2021-04-30

Implement Date: 2021-08-01

Scope

Scope: This specification —— Defines the scenarios of data mining technology in real estate online marketing products; designs data formats and mining application models. —— It is not applicable to any enterprises or individuals who have made full preparations for data security and customer privacy in data collection, storage, and use. The technical content of this standard unconditionally meets the relevant technical requirements for national data security and customer privacy that have been or will be issued; if the technical content cannot meet the requirements, the relevant provisions of this standard will be automatically repealed. Main technical content: The data formats and mining models specified in this standard are not applicable to any enterprises or individuals who have made full preparations for data security and customer privacy in data collection, storage, and use. The technical content of this standard unconditionally meets the relevant standards for national data security and customer privacy that have been or will be issued; if the technical content of this standard cannot meet the requirements, the relevant provisions of this standard will be automatically repealed. This standard is a technical specification for data mining models in the real estate field regarding online marketing products. In real estate online marketing, through the application of this technical specification, personalized recommendation services are provided to house-buying customers; targeted reception services are provided to house-buying customers; and enterprises can identify customers who are likely to churn out, promote customer transactions, and realize customer value.