T/WPHT 003-2021 Active Group standards

T/WPHT 003-2021 Business branding development strategy positioning guideline

Publish Date: 2021-11-11 Implement Date: 2021-11-11 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

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Basic Information

Standard Code: T/WPHT 003-2021

Standard Type: Group standards

Standard Status: Active

is_force_gb: no

CCS Name: Standardized management and general provisions

ICS Name: Comprehensive quality

Publish Date: 2021-11-11

Implement Date: 2021-11-11

Scope

Scope: This standard stipulates a series of requirements, including the connotation, methods, and measures of branding development strategies for industrial and commercial enterprises, and it is the basic guideline that industrial and commercial enterprises should follow when implementing branding development strategies. This standard is primarily applicable to the branding construction and positioning of various industrial and commercial enterprises and economic entities, with a focus on large and medium-sized enterprises. Small and micro industrial and commercial enterprises may choose to apply it based on their actual needs. Other types of branding construction can also refer to and apply it for reference.