T/IMCPNT 1001-2022 The Evaluation Standards for Home of Chinese Characteristics Industries

Scope

Scope: This document stipulates the basic requirements, evaluation procedures, and logo usage for "Towns with Characteristic Industries of China"; Main technical content: To comprehensively build a modern socialist country and achieve common prosperity, the key lies in addressing the issues of agriculture, rural areas, and farmers. The Rural Revitalization Strategy, as an important initiative for "Three Rural Issues" in the new era, plays a crucial role in increasing farmers' income, narrowing the urban-rural gap, and promoting common prosperity. The 2022 Central Document No. 1 proposes to explore the multiple values of rural areas, develop rural leisure tourism, and enable characteristic industries to drive rural revitalization, with the aim of promoting comprehensive upgrading of agriculture, all-round progress of rural areas, and all-round development of farmers. By developing rural characteristic industries and creating regionally influential rural brand names, this is an effective measure to promote integrated development of rural industries and comprehensively advance the Rural Revitalization Strategy. In 2021, a total of 174 towns with rural characteristic industries worth over 1 billion yuan and 249 villages worth over 1 billion yuan were identified across China. Among them, there were 50 towns and 12 villages in Shandong. Additionally, under the support of the former General Administration of Quality Supervision, Inspection and Quarantine and led by the China National Trade Promotion Association, the "China One Town, One Product Industry Promotion Plan" saw nearly 100 characteristic products from nearly 20 provinces across the country pass the "One Town, One Product" evaluation, with more than a dozen regions advancing the construction of "One Town, One Product" demonstration zones. To develop and strengthen rural characteristic industries, it is necessary to rely on local characteristics and resource endowments. By comprehensively developing and explo

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