GB/T 4891-1985
Replaced
T/TMAC 035.F-2021
Active
Group standards
T/TMAC 035.F-2021 Television audience measurement guidelines
T/TMAC 035.F-2021 Television audience measurement guidelines
Price:
$ 24.00
Basic Information
Standard Code:
T/TMAC 035.F-2021
Standard Type:
Group standards
Standard Status:
Active
is_force_gb:
no
CCS Name:
Integrated Communication and Broadcasting
ICS Name:
The application of statistical methods
Publish Date:
2021-08-24
Implement Date:
2021-08-24
Pages:
16 pages
Scope
This document stipulates the general principles, data basis, and survey methods for television audience surveys, as well as the basic norms for data collection, data processing, data reporting, and data use.
This document is applicable to providers of television audience surveys (i.e., television ratings survey companies or institutions), sample households, and data users, including television program broadcasting agencies, program suppliers, advertisers, advertising agencies, media buying companies, government-related agencies, equipment manufacturers, and academic research institutions, etc.
Development Information
Related Standards
GB/T 6379-1986
Abolished
GB/T 6379-1986 Precision of test methods Determination of repeatability and reproducibility for a standard test method by interlaboratory tests
GB/T 6381-1986
Abolished
GB/T 6381-1986 Universal control chart
GB/T 10111-1988
Replaced
GB/T 10111-1988 Methods for random sampling by utilizing dices of random number
GB/T 12336-1990
abolished_transferred
GB/T 12336-1990 Standard practice for applying statistics analysis of corrosion data
GB/T 13262-1991
Replaced