T/CQCBDS 0045-2021 The recommendation standards for shops and photo spots within tourist attractions
T/CQCBDS 0045-2021 The recommendation standards for shops and photo spots within tourist attractions
Basic Information
Scope
Scope: —— It specifies the recommendation norms for data mining technology in shops and photo-taking spots in tourist scenic areas. It includes design and application requirements, and designs data formats and mining application models. —— It is applicable to data collection planning, behavior mining analysis, and applications in the tourism industry. Main technical content: The data formats and mining models specified in this standard are not applicable to any enterprises or individuals who have not made full preparations for data security and customer privacy protection during data collection, storage, and use. The technical content of this standard unconditionally meets the requirements of relevant national standards on data security and customer privacy that have been or will be issued; if the technical content of this specification cannot meet the requirements, the relevant provisions of this standard shall be automatically repealed. This standard is a technical specification for personalized marketing in the tourism field based on data mining models. In online tourism marketing, by applying this technical specification, tourists are provided with personalized recommendations for shops and photo-taking spots, which enhances their experience.