T/FJL 001-2022 Guidelines for Evaluating the Brand Development of the Jian Lan Industry
T/FJLH 001-2022
Basic Information
Scope
Scope: This standard specifies the evaluation rules, evaluation methods, evaluation procedures, testing and monitoring, and dynamic management for brand building in the Jianzhan industry. This standard applies to enterprises in the Jianzhan industry and the evaluation of Jianzhan brands. Main technical content: 1. Scope 2. Normative reference documents 3. Terms and definitions 4. General principles 5. Evaluation rules 5.1 Evaluation agencies 5.2 Application conditions 5.3 Evaluation personnel 6. Evaluation methods 6.1 General requirements 6.2 Special requirements 6.3 Star rating 7. Evaluation procedures 7.1 Application 7.2 Preliminary review 7.3 On-site evaluation 7.4 Public announcement 7.5 Confirmation and announcement 7.6 Awarding 8. Dynamic management 8.1 General requirements 8.2 Penalty requirements