T/ZSA 221-2024 Technical requirements for intelligent marketing cloud system based on digital integration
T/ZSA 221-2024 Technical requirements for intelligent marketing cloud system based on digital integration
Basic Information
Scope
Scope: This document specifies the system architecture, digital integration, user profiling, functional requirements, system integration, data security, and privacy protection of the intelligent marketing cloud system based on digital integration (hereinafter referred to as the "marketing cloud system"). This document is applicable to the development and data management of intelligent marketing cloud systems based on digital integration. Other marketing cloud systems may refer to this document for reference. Main technical content: This document specifies the system architecture, digital integration, user profiling, functional requirements, system integration, data security, and privacy protection of the intelligent marketing cloud system based on digital integration (hereinafter referred to as the "marketing cloud system"). This document is applicable to the development and data management of intelligent marketing cloud systems based on digital integration. Other marketing cloud systems may refer to this document for reference.