T/FCCI 011-2024 Foshan ceramic brand evaluation standard for top 30

Scope

Scope: This document specifies the terms and definitions, basic principles, evaluation agencies, evaluation methods, evaluation indicators, and evaluation certificates and logos for the evaluation of the Top 30 Ceramic Brands in Foshan City. This document applies to the evaluation of the Top 30 Ceramic Brands in Foshan City's administrative area. Other related brand evaluation work can refer to and use it as a reference. Main technical content: (1) Scope: This document specifies the terms and definitions, basic principles, evaluation agencies, evaluation methods, evaluation indicators, and evaluation certificates and logos for the evaluation of the Top 30 Ceramic Brands in Foshan City. This document applies to the evaluation of the Top 30 Ceramic Brands in Foshan City's administrative area. Other related brand evaluation work can refer to and use it as a reference. (2) Terms and definitions: The Top 30 Ceramic Brands in Foshan City are defined to facilitate the correct understanding and use of the standard by its users. (3) Basic principles: Four basic principles—voluntary fairness, objectivity and impartiality, openness and transparency, and scientific standardization—are stipulated to be followed during the evaluation process. (4) Evaluation agencies: The Foshan City Chancheng District Ceramics Industry Association invites professional institutions, universities, and associations to establish an evaluation committee as the main body of the evaluation. It stipulates that evaluation personnel shall keep relevant evaluation materials confidential and bear corresponding confidentiality responsibilities during the evaluation process. (5) Evaluation methods: It stipulates the general requirements, evaluation process, and evaluation conclusions of the evaluation methods. (6) Evaluation indicators: It stipulates the contents of three items—basic evaluation items, scoring items, and bonus items—with the scoring items evaluated from five aspects: brand foundatio

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