T/GDMPAS 003-2025 Selection Rules for the Annual Guangdong Famous Cosmetics Products

Scope

This document was proposed and organized by the Guangdong Pharmaceutical Supervision Science Society, aiming to scientifically, professionally, and impartially select the annual Guangdong Makeup Celebrity Products. Through promoting excellence through evaluation, under the impetus of the selected brands and enterprises, the market influence and international competitiveness of the province's cosmetics industry will be enhanced, thereby promoting the high-quality development of the province's cosmetics industry. Guangdong's cosmetics industry ranks first in China in terms of scale and industrial output, with small and medium-sized enterprises accounting for the majority. As a specific measure to implement the "Notice of the Guangdong Provincial People's Government Office on Issuing the Implementation Plan for Promoting the High-Quality Development of the Cosmetics Industry in Guangdong Province" (Guangdong Government Office Letter [2020] No. 330), the Guangdong Pharmaceutical Supervision Science Society-led Guangdong High-Quality Cosmetics (Guangdong Makeup Celebrity Products) Evaluation Activity has received widespread attention in the industry. However, due to the high standards set for the "Guangdong Makeup Celebrity Products" evaluation, only enterprises with high comprehensive levels in four aspects—quality control, market performance, product efficacy, and technological innovation—are eligible to participate, which excludes many small and medium-sized enterprises with outstanding market performance and strong innovation capabilities in niche products. To widely support and guide Guangdong cosmetics enterprises in pursuing excellence and innovation, the annual Guangdong Makeup Celebrity Products selection rules were formulated as the basis for the selection activities. The Guangdong Makeup Celebrity Products selection includes two categories: national-chic celebrity products and innovative celebrity products. The basic principle of the rule's indicator

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