T/NJJK 003-2022 Active Group standards

T/NJJK 003-2022 Healthcare brand evaluation guidelines

T/NJJK 003-2022 Healthcare brand evaluation guidelines

Publish Date: 2022-03-18 Implement Date: 2022-03-18 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us
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Basic Information

Standard Code: T/NJJK 003-2022
Standard Type: Group standards
Standard Status: Active
is_force_gb: no
CCS Name: Standardized management and general provisions
ICS Name: General Principles of Standardization
Publish Date: 2022-03-18
Implement Date: 2022-03-18

Scope

Scope: This document specifies the terms and definitions, basic conditions, evaluation principles, evaluation system, evaluation content, evaluation process, and supervision and management of health industry brand evaluation. This document is applicable to health industry brand evaluation and management work. Main technical content: Brand evaluation includes brand enterprises, brand products, brand personalities, and brand logos, etc. The content of brand evaluation mainly consists of five aspects: comprehensive brand capability, brand construction capability, brand service capability, brand innovation capability, and brand reputation capability.

Development Information

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