T/SXLM 001-2021 The recognition and management of Chinese "longevity villages" brand: General requirements

Scope

Scope: This document establishes the terms and definitions, basic principles, basic requirements, identification procedures and methods, and brand and logo management for the identification and management of China's "Centenarian Homeland" brand. This document applies to sub-brands of China's "Centenarian Homeland" within its scope, including brands such as characteristic service industry demonstration cities, health-preserving quality products, health-preservation demonstration bases, hometown experience bases, and outstanding local figures, etc. Main technical content: 4.1 Voluntary application: Adhere to the principle of voluntary declaration and accept applications based on conditions. 4.2 Standardized identification: Adhere to the principles of openness, fairness, and impartiality, and conduct the identification of sub-brands of China's "Centenarian Homeland" in an orderly and standardized manner. 4.3 Dynamic management: Implement dynamic management for cities, bases, enterprises, or individuals that have passed the identification of the China's "Centenarian Homeland" brand, promptly address any issues identified, and ensure the influence of sub-brands of China's "Centenarian Homeland". 5. Basic requirements 5.1 Requirements for applicants 5.1.1 The applicants for the identification of sub-brands of China's "Centenarian Homeland" shall be cities, bases, or enterprises within administrative divisions at or above the county level in the People's Republic of China that have obtained the title of "China's Centenarian Homeland"; individuals shall be those whose ancestral home, birthplace, household registration address, or permanent residence is in these regions. 5.1.2 Enterprises or bases applying for the certification of sub-brands of China's "Centenarian Homeland" shall have independent legal person status, production and operation licenses, and other certificates, have been in operation for more than three years without any adverse records, and be leading or d

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