GB/T 26316-2023 Active National standards

GB/T 26316-2023 Market,opinion and social research,including insights and data analytics—Vocabulary and service requirements

GB/T 26316-2023 Market,opinion and social research,including insights and data analytics—Vocabulary and service requirements

Publish Date: 2023-12-28 Implement Date: 2023-12-28 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

Basic Information

Standard Code: GB/T 26316-2023
Standard Type: National standards
Standard Status: Active
is_force_gb: no
CCS Name: Economic and cultural
ICS Name: Trade, commercial activities, and marketing
Publish Date: 2023-12-28
Implement Date: 2023-12-28
Publisher: 国家市场监督管理总局、国家标准化管理委员会
Technical Committee: 全国市场、民意和社会调查标准化技术委员会(SAC/TC 320)
Pages: 65 pages

Scope

本文件为进行市场、民意和社会调查(包括洞察和数据分析)的服务提供者(以下简称“服务提供者”)确立了术语和服务要求。非市场调研活动,例如直接营销,不包括在本文件范围内。

Development Information

Drafting Units:

中国标准化研究院、央视市场研究股份有限公司、益普索(中国)咨询有限公司、中粮营养健康研究院、杭州菲尔德经济信息咨询有限公司

Drafting Persons:

冯卫、田智、李晶华、郭斐、刘波、付晓东、沈燕芬、许应成、华春翔、吴倩、李莹

Word Count: 127 Thousand words Pages: 65 pages

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ISO 20252:2019

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