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GB/T 19038-2009 Active
GB/T 19038-2009 Guidelines for model and methods of customer satisfaction measurement
Abstract
This standard specifies the method of implementing customer satisfaction evaluation using structural equation modeling, including establishing an evaluation model, designing a sampling plan, selecting a data collection method, designing a questionnaire, collecting, statistically analyzing, and interpreting data.
This standard is applicable to external customer satisfaction evaluations implemented by organizations using the structural equation modeling method.
General Product Information
| Document Type | National standards |
|---|---|
| Standard Status | Active |
| Standard Code | GB/T 19038-2009 |
| CCS | Standardized management and general provisions |
| ICS | Quality management and quality assurance |
| Implement Date | 2009-12-01 |
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$ 54
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$ 54
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Order Total (incl. tax)
$ 54