T/ZJCSXH 1-2023 Guidelines for the Brand and Cultural Development of Zhanjiang Cuisine
T/ZJCSXH 1-2023
Basic Information
Scope
Scope: This document specifies the relevant terms and definitions of Zhanjiang cuisine brand and cultural construction, the core values of the Zhanjiang cuisine brand, the strategic plan for the construction of the Zhanjiang cuisine brand, and the cultivation of the Zhanjiang cuisine brand and the construction of brand culture. This document is applicable to the brand and cultural construction of catering enterprises in Zhanjiang City. Main technical content: This document specifies the relevant terms and definitions of Zhanjiang cuisine brand and cultural construction, the core values of the Zhanjiang cuisine brand, the strategic plan for the construction of the Zhanjiang cuisine brand, and the cultivation of the Zhanjiang cuisine brand and the construction of brand culture. This document is applicable to the brand and cultural construction of catering enterprises in Zhanjiang City.