GB/T 26316-2023 Active National standards

GB/T 26316-2023 Market,opinion and social research,including insights and data analytics—Vocabulary and service requirements

GB/T 26316-2023 Market,opinion and social research,including insights and data analytics—Vocabulary and service requirements

Publish Date: 2023-12-28 Implement Date: 2023-12-28 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us
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Basic Information

Standard Code: GB/T 26316-2023
Standard Type: National standards
Standard Status: Active
is_force_gb: no
CCS Name: Economic and cultural
ICS Name: Trade, commercial activities, and marketing
Publish Date: 2023-12-28
Implement Date: 2023-12-28
Pages: 65 pages

Scope

This document establishes terminology and service requirements for service providers conducting market, public opinion, and social surveys (including insight and data analysis). Non-market research activities, such as direct marketing, are not included in the scope of this document.

Development Information

Word Count: 127 Thousand words Pages: 65 pages

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ISO 20252:2019

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