T/SHMHZQ 030-2023 Active Group standards

T/SHMHZQ 030-2023 Media industry enterprise operation service specification

T/SHMHZQ 030-2023 Media industry enterprise operation service specification

Publish Date: 2023-12-13 Implement Date: 2023-12-22 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us
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Basic Information

Standard Code: T/SHMHZQ 030-2023
Standard Type: Group standards
Standard Status: Active
is_force_gb: no
CCS Name: -
ICS Name: Sociology, services, the organization and management of companies (enterprises), administration, transportation (vocabulary)
Publish Date: 2023-12-13
Implement Date: 2023-12-22

Scope

Main technical content: Preface 1 Scope 2 Normative reference documents 3 Terms and definitions 3.1 Media 3.2 Media operation 4 General principles 4.1 Organizations 4.2 Human resources 4.3 General principles of media operation 5 Service content 5.1 Advertising planning services 5.2 Short video production services 5.3 Digital media operation services 6 Service process 6.1 Project establishment 6.2 Content creation 6.3 Marketing promotion 6.4 Data analysis 6.5 Quality control 6.6 Risk prevention and control 6.7 Customer service 7 Quality assessment 8 Customer relationship management 8.1 Customer needs analysis 8.2 Service quality assurance 8.3 Customer relationship maintenance 9 Service guarantee 10 Supervision and review 10.1 Internal supervision 10.2 External review 10.3 Handling of misconduct 10.4 Requirements and evaluation

Development Information

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