T/NNAS 019-2024 The requirements for building a Dongxing lobster brand
T/NNAS 019-2024 The requirements for building a Dongxing lobster brand
Basic Information
Scope
Scope: This document defines the terms and definitions of Dongxing lobster brand building, and stipulates the basic requirements for Dongxing lobster brand building, the main functions of brand building, brand positioning and planning, brand communication, brand maintenance and protection, brand enhancement, and brand monitoring, evaluation and improvement, etc. This document is applicable to the construction of Dongxing lobster enterprise brands; Main technical content: It stipulates the basic requirements for Dongxing lobster brand building, the main functions of brand building, brand positioning and planning, brand communication, brand maintenance and protection, brand enhancement, and brand monitoring, evaluation and improvement, etc.