T/SHAA 00002-2021 Abolished Group standards

T/SHAA 00002-2021 Digital Advertising Part 1: General Principles

Publish Date: 2021-09-29 Implement Date: 2021-10-01 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

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Basic Information

Standard Code: T/SHAA 00002-2021

Standard Type: Group standards

Standard Status: Abolished

is_force_gb: no

CCS Name: Integrated

ICS Name: The company's (enterprise's) services

Publish Date: 2021-09-29

Implement Date: 2021-10-01

Pages: 14 pages

Scope

Scope: This document defines the definition of digital advertising, the classification of digital advertising, and the responsibilities of various parties involved in digital advertising. This document applies to all natural persons, legal persons, or other organizations in Shanghai that provide digital advertising design, production, agency, and release services. It also applies to natural persons, legal persons, or other organizations that design, produce, and release digital advertisements on their own or by entrusting others to promote goods or services. Main technical content: The document proposes standardized usage requirements for the definition of digital advertising, terminology, classification, and content review; and unifies processes such as user information protection, data application, and security.