GB/T 41408-2022 Active National standards

GB/T 41408-2022 Sensory analysis—Methodology—General guidance for conducting hedonic tests with consumers in a controlled area

Publish Date: 2022-04-15 Implement Date: 2022-04-15 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

Basic Information

Standard Code: GB/T 41408-2022

Standard Type: National standards

Standard Status: Active

is_force_gb: no

CCS Name: Basic standards and general methods

ICS Name: Sensory analysis

Publish Date: 2022-04-15

Implement Date: 2022-04-15

Pages: 39 pages

Scope

This document provides a method for measuring consumers' preferences for products or their relative preferences within a controlled area. This method is based on collecting and analyzing consumer data through questionnaires (including paper questionnaires and electronic questionnaires).
This document is not applicable to tests related to consumer behavior, such as recording the number of products that consumers freely consume.
The preference testing methods in this document (including acceptability testing and preference testing) can be applied to:
—— Comparing the preference differences between products and competing products;
—— Optimizing products to achieve higher preference levels or gain the favor of more consumers;
—— Determining the product range suitable for a specific target consumer group;
—— Determining the optimal consumption period of the product;
—— Evaluating the impact of formula changes on product preferences;
—— Studying the impact of the sensory characteristics of the product (non-external characteristics such as brand, price, advertising, etc.) on product preferences;
—— Studying the impact of commercial behaviors or display forms (such as packaging) on product preferences;
—— Determining whether there are perceptible preference differences (preference level difference test) or no perceptible preference differences (paired similarity test) between different products.