T/CCBD 14-2021 Active Group standards

T/CCBD 14-2021 Brand Value Evaluation Ceramics Industry

Publish Date: 2021-09-06 Implement Date: 2021-09-06 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

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Basic Information

Standard Code: T/CCBD 14-2021

Standard Type: Group standards

Standard Status: Active

is_force_gb: no

CCS Name: Integrated

ICS Name: Patents, intellectual property rights

Publish Date: 2021-09-06

Implement Date: 2021-09-06

Scope

Scope: This document specifies the classification of the ceramics industry, the brand value estimation model of the ceramics industry, the brand strength estimation indicators, the brand value estimation process, and the evaluation report. This document is applicable to ceramic enterprises and products in conducting brand value evaluation activities; Main technical content: This document specifies the classification of the ceramics industry, the brand value estimation model of the ceramics industry, the brand strength estimation indicators, the brand value estimation process, and the evaluation report. The overall structure adopted by this standard is: 1 Scope; 2 Normative reference documents; 3 Terms and definitions; 4 Classification of the ceramics industry; 5 Brand value estimation model; 6 Brand strength estimation indicators; 7 Brand value estimation process; 8 Evaluation report