T/SHAA 0002.3-2024 Active Group standards

T/SHAA 0002.3-2024 Digital Advertising - Part 3: Content Review Guidelines

Publish Date: 2024-08-28 Implement Date: 2024-09-01 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

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Basic Information

Standard Code: T/SHAA 0002.3-2024

Standard Type: Group standards

Standard Status: Active

is_force_gb: no

CCS Name: Integrated

ICS Name: The company's (enterprise's) services

Publish Date: 2024-08-28

Implement Date: 2024-09-01

Scope

Scope: This document specifies the review subjects, review scope, review principles, review methods, review process, and general and special requirements for content review of digital advertising. This document applies to all natural persons, legal persons, or other organizations in Shanghai that provide digital advertising design, production, agency, and release services, as well as to natural persons, legal persons, or other organizations that design, produce, and release Internet advertisements for the promotion of goods or services, either independently or by entrusting others to do so. Main technical content: This document aims to clarify the review subjects, content, and process of digital advertising, ensure the standardization and reproducibility of digital advertising review, and promote the uniformity of digital advertising content deployment and monitoring review.