T/ZZB G007-2022 Active Group standards

T/ZZB G007-2022 Automotive component industry brand cultivation guideline

Publish Date: 2022-08-11 Implement Date: 2022-08-18 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

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Basic Information

Standard Code: T/ZZB G007-2022

Standard Type: Group standards

Standard Status: Active

is_force_gb: no

CCS Name: Standardized management and general provisions

ICS Name: Patents, intellectual property rights

Publish Date: 2022-08-11

Implement Date: 2022-08-18

Scope

Main technical content: This document specifies the organization of brand cultivation (hereinafter referred to as brand cultivation) in the automotive parts industry, brand strategy management, the process of brand cultivation and construction, and performance and improvement. This document is applicable to the brand cultivation of enterprises of different scales and providing different products and services in the automotive parts industry