GB/T 46691-2025 Active National standards

GB/T 46691-2025 Brand evaluation—Implementation and reporting

Publish Date: 2025-10-31 Implement Date: 2025-10-31 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

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Basic Information

Standard Code: GB/T 46691-2025

Standard Type: National standards

Standard Status: Active

is_force_gb: no

CCS Name: Standardized management and general provisions

ICS Name: Patents, intellectual property rights

Publish Date: 2025-10-31

Implement Date: 2025-10-31

Pages: 24 pages

Scope

This document stipulates the requirements for the implementation and reporting of brand evaluation.

Development Information

Word Count: 33 Thousand words Pages: 24 pages

Referenced Standards

ISO 20671-1

Adopt standards

ISO 20671-2:2023

Related Standards

GB/T 29185-2012 Replaced

GB/T 29185-2012 Brand value—Vocabulary

Publish Date: 2012-12-10

GB/T 29186-2012 Replaced

GB/T 29186-2012 Brand value—Elements

Publish Date: 2012-12-10

GB/T 29187-2012 Active

GB/T 29187-2012 Brand valuation—Requirements for monetary brand valuation

Publish Date: 2012-12-10

GB/T 29188-2012 Replaced

GB/T 29188-2012 Brand valuation—Multi-cycle excess earnings method

Publish Date: 2012-12-10

GB/T 31277-2014 Replaced

GB/T 31277-2014 Brand valuation—Retail industry

Publish Date: 2014-09-30

GB/T 31278-2014 Replaced

GB/T 31278-2014 Brand valuation—Apparel,shoe and hat industry

Publish Date: 2014-09-30