T/NNAS 025-2025 Guidelines for the Evaluation and Identification of Well-Known Brands in Guangxi
T/NNAS 025-2025 The Evaluation and Identification Standards for Famous Brand in Guangxi
Basic Information
Scope
Scope: This document defines the terms and definitions of well-known brands in Guangxi, stipulates the evaluation principles, evaluation personnel, evaluation indicators, evaluation rules, enterprise application conditions, evaluation and recognition procedures, and application and supervision. This document applies to the evaluation and recognition activities of well-known brands in Guangxi organized by qualified evaluation institutions or units; Main technical content: (1) Terms and definitions: This section defines the terms of well-known brands and brand evaluation in Guangxi. (2) Evaluation principles: This section clarifies the seven principles of brand evaluation in Guangxi: legality, voluntariness, objectivity, transparency, consistency, effectiveness, and sustainability. (3) Evaluation personnel: This section stipulates the requirements for the working groups and review expert groups participating in the evaluation and recognition activities of well-known brands in Guangxi. (4) Evaluation indicators: This section stipulates that the evaluation of well-known brands in Guangxi consists of four aspects: brand image, brand competitiveness, brand maintenance, and social responsibility. (5) Evaluation rules: This section stipulates the evaluation mechanism and evaluation frequency of well-known brands in Guangxi. (6) Enterprise application conditions: This section specifies the basic conditions for applying enterprises: (1) Having a legal business qualification and a valid registration certificate from the local administrative department for industry and commerce; (2) The enterprise attaches importance to the use and protection of the brand, and the enterprise or its legal representative has registered a trademark in China (including Hong Kong, Macao and Taiwan), and the registration time of the trademark is more than three years; (3) The enterprise has been registered in the administrative area of Guangxi Zhuang Autonomous Region for