T/CCBD 23.2-2023 Active Group standards

T/CCBD 23.2-2023 New Consumer Brand Influence Evaluation Part 2: Food & Beverage Products

Publish Date: 2023-06-15 Implement Date: 2023-06-15 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

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Basic Information

Standard Code: T/CCBD 23.2-2023

Standard Type: Group standards

Standard Status: Active

is_force_gb: no

CCS Name: Integrated

ICS Name: Patents, intellectual property rights

Publish Date: 2023-06-15

Implement Date: 2023-06-15

Scope

Scope: This part of T/CCBD 23 specifies the terms, evaluation requirements, evaluation agency and personnel requirements, evaluation principles, evaluation index system, evaluation process, and evaluation results for the impact evaluation of new consumer brands in the food and beverage industry. This part is applicable to new consumer organizations in the food and beverage industry conducting brand impact evaluations, and can also serve as a basis for third-party evaluations of the brand impact of new consumer brands. Main technical content: This part of T/CCBD 23 specifies the terms, evaluation requirements, evaluation agency and personnel requirements, evaluation principles, evaluation index system, evaluation process, and evaluation results for the impact evaluation of new consumer brands in the food and beverage industry. The overall structure of this document is as follows: 1. Scope; 2. Normative reference documents; 3. Terms and definitions; 4. Evaluation requirements; 5. Evaluation agency and personnel requirements; 6. Evaluation principles; 7. Evaluation index system; 8. Evaluation process; 9. Evaluation results