GB/T 29185-2012
Replaced
GB/T 39064-2020
Active
National standards
GB/T 39064-2020 Guideline for brand cultivation—Industrial cluster
GB/T 39064-2020 Guideline for brand cultivation—Industrial cluster
Basic Information
Standard Code:
GB/T 39064-2020
Standard Type:
National standards
Standard Status:
Active
is_force_gb:
no
CCS Name:
Standardized management and general provisions
ICS Name:
Patents, intellectual property rights
Publish Date:
2020-07-21
Implement Date:
2021-02-01
Pages:
13 pages
Scope
This standard provides guidance and recommendations on aspects such as the role of members of industry cluster-related organizations in brand cultivation, brand environment analysis, brand strategy management, the process of brand cultivation, and the performance and improvement of brand cultivation. This standard is applicable to industry cluster brand cultivation of different nature, different scales, and providing different products and services.
Development Information
Referenced Standards
Related Standards
GB/T 29186-2012
Replaced
GB/T 29186-2012 Brand value—Elements
GB/T 29187-2012
Active
GB/T 29187-2012 Brand valuation—Requirements for monetary brand valuation
GB/T 29188-2012
Replaced
GB/T 29188-2012 Brand valuation—Multi-cycle excess earnings method
GB/T 31277-2014
Replaced
GB/T 31277-2014 Brand valuation—Retail industry
GB/T 31278-2014
Active