GB/T 29185-2012
Replaced
GB/T 31280-2022
Active
National standards
GB/T 31280-2022 Brand valuation—Alcohol,beverage and refined tea manufacturing industry
GB/T 31280-2022 Brand valuation—Alcohol,beverage and refined tea manufacturing industry
Basic Information
Standard Code:
GB/T 31280-2022
Standard Type:
National standards
Standard Status:
Active
is_force_gb:
no
CCS Name:
Standardized management and general provisions
ICS Name:
Patents, intellectual property rights
Publish Date:
2022-12-30
Implement Date:
2022-12-30
Pages:
13 pages
Scope
This document provides the brand strength, evaluation model, and evaluation process for evaluating the brand value of the wine, beverage, and refined tea manufacturing industries. This document is applicable to enterprises and products in the wine, beverage, and refined tea manufacturing industries for conducting brand value evaluations. This document is not applicable to evaluating regional brands.
Development Information
Replace the following standards
Referenced Standards
Related Standards
GB/T 29186-2012
Replaced
GB/T 29186-2012 Brand value—Elements
GB/T 29187-2012
Active
GB/T 29187-2012 Brand valuation—Requirements for monetary brand valuation
GB/T 29188-2012
Replaced
GB/T 29188-2012 Brand valuation—Multi-cycle excess earnings method
GB/T 31277-2014
Replaced
GB/T 31277-2014 Brand valuation—Retail industry
GB/T 31278-2014
Active