GB/T 31042-2014 Replaced National standards

GB/T 31042-2014 Brand value—Requirements for service evaluation

Publish Date: 2014-12-05 Implement Date: 2014-12-31 For services related to genuine standard inquiry, procurement, translation, and other related services in China, please Contact Us

Basic Information

Standard Code: GB/T 31042-2014

Standard Type: National standards

Standard Status: Replaced

is_force_gb: no

CCS Name: Standardized management and general provisions

ICS Name: Patents, intellectual property rights

Publish Date: 2014-12-05

Implement Date: 2014-12-31

Pages: 15 pages

Scope

This standard specifies the evaluation requirements for service elements that affect brand value during the brand value evaluation process. It includes the overall requirements for evaluation, evaluation elements, evaluation methods, evaluation procedures, and evaluation reports.
This standard is applicable to various types of services and organizations at different stages of brand building, providing organizations with an evaluation and improvement basis for service elements to enhance brand value.