GB/T 29185-2012
Replaced
GB/T 29186.2-2021
Active
National standards
GB/T 29186.2-2021 Evaluation of brand value elements—Part 2:Tangible elements
GB/T 29186.2-2021 Evaluation of brand value elements—Part 2:Tangible elements
Price:
$ 54
Basic Information
Standard Code:
GB/T 29186.2-2021
Standard Type:
National standards
Standard Status:
Active
is_force_gb:
no
CCS Name:
Standardized management and general provisions
ICS Name:
Patents, intellectual property rights
Publish Date:
2021-04-30
Implement Date:
2021-11-01
Pages:
14 pages
Scope
This part of GB/T 29186 specifies the basic requirements for evaluating the tangible elements of brand value, the evaluation index system, index measurement, and result calculation, etc.
This part is applicable to all types of entities conducting brand value element evaluation, brand evaluation, and brand management activities.
Development Information
Same series standard
GB/T 29186.1-2021 Evaluation of brand value elements—Part 1:General principles
GB/T 29186.3-2021 Evaluation of brand value elements—Part 3:Quality elements
GB/T 29186.4-2021 Evaluation of brand value elements—Part 4:Innovation elements
GB/T 29186.5-2021 Evaluation of brand value elements—Part 5:Service elements
GB/T 29186.6-2021 Evaluation of brand value elements—Part 6:Intangible elements
Referenced Standards
Related Standards
GB/T 29186-2012
Replaced
GB/T 29186-2012 Brand value—Elements
GB/T 29187-2012
Active
GB/T 29187-2012 Brand valuation—Requirements for monetary brand valuation
GB/T 29188-2012
Replaced
GB/T 29188-2012 Brand valuation—Multi-cycle excess earnings method
GB/T 31277-2014
Replaced
GB/T 31277-2014 Brand valuation—Retail industry
GB/T 31278-2014
Replaced