GB/T 29185-2012
Replaced
GB/T 31047-2023
Active
National standards
GB/T 31047-2023 Brand valuation—Food processing and manufacturing industry
GB/T 31047-2023 Brand valuation—Food processing and manufacturing industry
Basic Information
Standard Code:
GB/T 31047-2023
Standard Type:
National standards
Standard Status:
Active
is_force_gb:
no
CCS Name:
Standardized management and general provisions
ICS Name:
Patents, intellectual property rights
Publish Date:
2023-03-17
Implement Date:
2023-03-17
Pages:
12 pages
Scope
This document provides the brand strength, evaluation model, and evaluation process for evaluating the brand value of food processing and food manufacturing enterprises and products.
This document is suitable for food processing and food manufacturing enterprises and products to conduct brand value evaluations.
This document is not suitable for evaluating regional brands.
Development Information
Replace the following standards
Referenced Standards
GB/T 29185-2012 Brand value—Vocabulary
GB/T 29185-2021 Brand—Vocabulary
GB/T 29186-2012 Brand value—Elements
GB/T 29186.1-2021 Evaluation of brand value elements—Part 1:General principles
GB/T 29186.2-2021 Evaluation of brand value elements—Part 2:Tangible elements
GB/T 29186.3-2021 Evaluation of brand value elements—Part 3:Quality elements
GB/T 29186.4-2021 Evaluation of brand value elements—Part 4:Innovation elements
GB/T 29186.5-2021 Evaluation of brand value elements—Part 5:Service elements
GB/T 29186.6-2021 Evaluation of brand value elements—Part 6:Intangible elements
GB/T 29187-2012 Brand valuation—Requirements for monetary brand valuation
GB/T 29188-2012 Brand valuation—Multi-cycle excess earnings method
GB/T 29188-2022 Brand valuation—Multi-cycle excess earnings method
Related Standards
GB/T 29186-2012
Replaced
GB/T 29186-2012 Brand value—Elements
GB/T 29187-2012
Active
GB/T 29187-2012 Brand valuation—Requirements for monetary brand valuation
GB/T 29188-2012
Replaced
GB/T 29188-2012 Brand valuation—Multi-cycle excess earnings method
GB/T 31277-2014
Replaced
GB/T 31277-2014 Brand valuation—Retail industry
GB/T 31278-2014
Active